RAV4 2019

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The New 2019 RAV4

2 Years | 25,000 Miles*

Included with every new Toyota lease or purchase

*Details

Covers normal factory scheduled service for two years or 25,000 miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.

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2019 RAV4 Limited shown with options

$25,500

starting msrp¹

as shown $36,125¹

26/35

estimated mpg ²

Explore the RAV4 from Every Angle.

LE
XP Trail
XLE
XLE Premium
Adventure
Limited
LE Hybrid
XLE Hybrid
XSE Hybrid
Limited Hybrid

Available colors for this model:

Magnetic Gray Metallic
Blue Flame
Super White
Midnight Black Metallic
Ruby Flare Pearl
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 LE

$25,500 msrp¹26/35 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
7-in. Touch-Screen with Entune™ 3.0⁴ Audio and Apple CarPlay®¹⁴ Compatible
LED Daytime Running Lights (DRL)
Multi-LED Headlights with Automatic High Beams (AHB)²⁰
17-in. Steel Wheels with Silver Six-Spoke Wheel Covers
Integrated Backup Camera with Projected Path⁶

Available colors for this model:

Magnetic Gray Metallic
Blue Flame
Super White
Midnight Black Metallic
Ruby Flare Pearl
Silver Sky Metallic
Blueprint
Lunar Rock

* prices & colors may vary by model

The 2019 RAV4 XP Trail

$27,349 msrp¹26/35 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³ Standard
17” KMC Black Bully Wheels
Pirelli All-Terrain Tires
Black Emblem Overlays
X Series and XP Badges

Available colors for this model:

Magnetic Gray Metallic
Lunar Rock
Blue Flame
Super White
Midnight Black Metallic
Ruby Flare Pearl
Blueprint
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 XLE

$27,300 msrp¹26/35 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
Available 8-in. Touch-Screen with Entune™ 3.0⁴ Audio Plus and Apple CarPlay®¹⁴ Compatible
Dual Zone Automatic Climate Control System with Rear-Seat Vents
Smart Key System¹⁸ on Front Doors and Liftgate
Blind Spot Monitor (BSM)⁹ with Rear Cross-Traffic Alert (RCTA)¹⁰ Available Height-Adjustable Power Liftgate with Jam Protection

Available colors for this model:

Magnetic Gray Metallic
Lunar Rock
Blue Flame
Super White
Midnight Black Metallic
Ruby Flare Pearl
Blueprint
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 XLE Premium

$29,500 msrp¹26/35 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
Available 8-in. Touch-Screen with Entune™ 3.0⁴ Audio Plus and JBL®⁸ with Clari-Fi™⁸
19-in. Multi-Spoke Super Chrome-Finished Alloy Wheels
SofTex®-Trimmed Front Bucket Seats⁵ with Power-Adjustable Driver’s Seat Available Intelligent Clearance Sonar (ICS)¹⁹ with Rear Cross-Traffic Braking (RCTB)¹¹
Available Digital Rearview Mirror

Available colors for this model:

Lunar Rock
Blue Flame
Midnight Black Metallic
Ruby Flare Pearl
Lunar Rock/Ice Edge
Midnight Black Metallic/Ice Edge
Blue Flame/Ice Edge

* prices & colors may vary by model

The 2019 RAV4 Adventure

$32,900 msrp¹25/33 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
Available 8-in. Touch-Screen Entune™ 3.0⁴ Premium Audio with Dynamic Navigation⁷ and JBL®⁸ with Clari-Fi™⁸
Towing capacity of 3,500 lbs.
Dynamic Torque Vectoring All-Wheel Drive (TV-AWD)
120V/100W Deck-Mounted Power Outlet¹⁵
Available Heated and Ventilated Front Seats

Available colors for this model:

Magnetic Gray Metallic
Blizzard Pearl
Midnight Black Metallic
Ruby Flare Pearl
Blueprint
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 Limited

$33,500 msrp¹26/35 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
Available 8-in. Touch-Screen with Entune™ 3.0⁴ Premium Audio with Dynamic Navigation⁷
SofTex®-Trimmed Heated Front Bucket Seats,⁵ Power-Adjustable Driver’s Seat with Two-Position Memory Function
Available Hands-Free Power Liftgate with Jam Protection
Available Panoramic Glass Roof with Front Power Tilt/Slide Moonroof Available Bird’s Eye View Camera¹³ with Perimeter Scan

Available colors for this model:

Magnetic Gray Metallic
Blue Flame
Super White
Midnight Black Metallic
Ruby Flare Pearl
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 LE Hybrid

$27,700 msrp¹41/38 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
Dual Zone Automatic Climate Control System with Rear-Seat Vents
Hybrid 2.5-liter Dynamic Force 4-Cylinder Engine
Electronic On-Demand All-Wheel Drive (AWD)
Integrated Backup Camera⁶ with Projected Path
Multi-LED Headlights with Automatic High Beams (AHB)²⁰

Available colors for this model:

Magnetic Gray Metallic
Lunar Rock
Blue Flame
Super White
Midnight Black Metallic
Ruby Flare Pearl
Blueprint
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 XLE Hybrid

$29,500 msrp¹41/38 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
LED Projector-Beam Headlights with Chrome Bezels and Automatic High Beams (AHB)²⁰
Smart Key System¹⁸ on Front Doors and Liftgate
Five USB Ports³
Available Intelligent Clearance Sonar (ICS)¹⁹ with Rear Cross-Traffic Braking (RCTB)¹¹
Dual Chrome Exhaust Tips

Available colors for this model:

Blizzard Pearl/Midnight Black Metallic
Blueprint/Midnight Black Metallic
Magnetic Gray Metallic/Midnight Black Metallic
Silver Sky Metallic/Midnight Black Metallic

* prices & colors may vary by model

The 2019 RAV4 XSE Hybrid

$33,700 msrp¹41/38 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
8-in. Touch-Screen with Entune™ 3.0³ Audio Plus
Sport-Tuned Suspension
18-in. 5-Spoke Black-Painted Sport Alloy Wheels
7-in. Digital Multi-Information Display (MID) with Customizable Settings
Standard Two-Tone Exterior Color with Midnight Black Metallic Roof

Available colors for this model:

Magnetic Gray Metallic
Blizzard Pearl
Midnight Black Metallic
Ruby Flare Pearl
Blueprint
Silver Sky Metallic

* prices & colors may vary by model

The 2019 RAV4 Limited Hybrid

$35,700 msrp¹41/38 est. mpg²

Toyota Safety Sense™ 2.0 (TSS 2.0)³
8-in. Touch-Screen with Entune™ 3.0³ Audio Plus with Dynamic Navigation
SofTex®-trimmed Heated Front Bucket Seats⁵ with 8-Way Power-Adjustable Driver’s Seat with Memory Function and Lumbar Support
18-in. 5-Spoke Super Chrome-Finished Sport Alloy Wheels
Available Panoramic Glass Roof with Front Power Tilt/Slide Moonroof
Available Heated and Ventilated Front Seats and Heated Rear Outboard Seats

Like what you see?

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Explore the Details

Download the brochure to see customizable options, features and everything else the 2019 RAV4 has to offer.

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Why RAV4?

With its sporty styling and cutting-edge features, there's no better choice than the 2019 RAV4. Explore all of the features that make the RAV4 perfect for conquering whatever the day throws at you.

See the Advantage

Distinct Design

Own the Scenic Route

Thoughtful Interior

JBL® Audio System

Digital Rearview Mirror

Accessory Power Outlet

Gallery

Distinct Design

Own the Scenic Route

Thoughtful Interior

JBL® Audio System

Digital Rearview Mirror

Accessory Power Outlet

Distinct Design

Full of personality, RAV4 sits wider and has an extended wheelbase that gives it an aggressive stance, while flared fenders and sharp creases add to its tough exterior. Modern two-tone paint schemes¹² are also offered with a Black or Ice Edge-colored roof.

Drive Modes

Three distinct drive modes let you tailor RAV4’s driving dynamics to match your mood. Sport Mode provides sharper acceleration, ECO Mode helps maximize fuel efficiency and Normal Mode blends fuel economy with performance.

Own the Scenic Route

RAV4’s Toyota New Global Architecture (TNGA) platform refines the drive wherever you take it. A longer, wider stance makes the handling more responsive, while a stronger core gives you a ride that is smooth and confident. The platform also creates a naturally spacious interior with a better view of the road.

Wheel Designs

Good-looking from the ground up. RAV4’s wheels are designed to complement every model’s personality and style. From XLE’s 17-inch five-spoke silver alloy wheels to Limited’s available 19-inch multi-spoke super chrome-finished alloy wheels, you’ll look good wherever your trips take you.

Thoughtful Interior

Ready to impress, on- or off-road. Feel an elevated level of refinement every time you enter RAV4. Premium materials, like the available SofTex®⁵ seats and the comfort of an available 8-way power-adjustable driver’s seat with memory function, put you in the center of it all.

JBL® Audio System

Enhance the soundtrack to every adventure with RAV4’s available JBL®⁸ w/Clari-Fi™⁸ audio system. The next-gen system uses 800 watts of total power to drive 11 speakers in nine locations, including front horn tweeters and a subwoofer. Clari-Fi™⁸ technology intelligently adjusts to every audio format, optimizing sound quality that turns every drive into an intimate concert.

Apple CarPlay®

Bring along a familiar face. Now with Apple CarPlay®¹⁴ compatibility, you can use your compatible iPhone®¹⁴ with RAV4's audio multimedia system to get directions, make calls, send and receive messages, and listen to music while staying focused on your commute.

Digital Rearview Mirror

Get a clear view with a flip of a switch. RAV4 introduces Toyota’s first camera-based digital rearview mirror. The available feature uses a camera mounted up high inside the rear window for a wider field of vision—letting you see more of what’s behind you.

Accessory Power Outlet

Power your gear wherever you go. All you have to do is access the rear cargo area and plug into RAV4’s standard 12V/120W outlet to give you the charge you need to keep going. Adventure grade ups the power with an additional 120V/100W power outlet.¹⁵

See what people are saying.

The Experts

We aren’t saying we’re the best, but lots of other people are. Take a look at some of the praise RAV4 has received.

2018 Toyota RAV4 Received the NHTSA 5-Star Overall Safety Rating.¹⁶

2018 Toyota RAV4 Is an IIHS TSP When Equipped With LED Headlights.¹⁷

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See our offers.

2020 Military Rebate Program

$500^*

2020 Military Rebate Program - $500

Offer Details +
2020 College Graduate Rebate Program

$500^*

2020 College Graduate Rebate Program - $500

Offer Details +
New 2019 RAV4 (Non-Hybrid) Financing

0.9^%*

APR 36 MONTHS

Offer Details +
New 2019 RAV4 LE (Non-Hybrid) Lease

$219^*

36 PER MONTH | 36 MONTHS

$3,518 due at signing

Offer Details +
2019 Military Rebate Program

$500^*

2019 Military Rebate Program - $500

Offer Details +
2019 College Graduate Rebate Program

$500^*

2019 College Graduate Rebate Program - $500

Offer Details +
Toyota's No Cost Service and Roadside

2 Years | 25,000 Miles*

Included with every new Toyota lease or purchase

Offer Details +

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No one knows how to take care of a RAV4 better than Toyota Certified Technicians.
We take care of everything from tires to brakes to batteries.

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MSRP excludes the Delivery, Processing and Handling Fee. (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota’s charge for these services is called the “Delivery, Processing and Handling Fee” and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota’s overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. Actual dealer price will vary.
2019 preliminary mpg estimates determined by Toyota. EPA estimates not available at time of posting. Actual mileage will vary.
Drivers are responsible for their own safe driving. Always pay attention to your surroundings and drive safely. System effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See toyota.com/entune for details.
SofTex® is a registered trademark of Toyota Motor Sales, U.S.A., Inc.
The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
Dynamic Navigation is dependent upon an operative telematics device, a cellular connection, navigation map data and GPS satellite signal reception, and other factors outside of Toyota’s control, which can limit the ability or functionality of the system. To learn about Toyota Entune™ 3.0’s data collection, use, sharing and retention, please visit https://www.toyota.com/privacyvts/. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Subscription required upon end of trial service period. See Navigation System Owner’s Manual for additional details.
JBL® and Clari-fi™ are registered trademarks of Harman International Industries, Incorporated.
Do not rely exclusively on the Blind Spot Monitor. Always look over your shoulder and use your turn signal. There are limitations to the function, detection and range of the monitor. See Owner’s Manual for additional limitations and details.
Do not rely exclusively on the Rear Cross-Traffic Alert system. Always look over your shoulder and use your mirrors to confirm rear clearance. There are limitations to the function, detection and range of the system. See Owner’s Manual for additional limitations and details.
Do not rely exclusively on the Rear Cross-Traffic Braking system. Always look over your shoulder and use your mirrors to confirm rear clearance. There are limitations to braking capability and the function, detection and range of the sensors. See Owner’s Manual for additional limitations and details.
Extra-cost color.
The Bird’s-Eye-View Camera does not provide a comprehensive view of the area surrounding the vehicle. You should also look around outside your vehicle and use your mirrors to confirm surrounding clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
Apps and services subject to change at any time without notice. Data charges may apply. Apple CarPlay® functionality requires a compatible iPhone® tethered with an approved data cable into the USB media port. Apple CarPlay® is a registered trademark of Apple Inc.
Do not exceed 120V. See Owner’s Manual for additional limitations and details.
Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration’s (NHTSA’s) New Car Assessment Program (https://www.safercar.gov/)
Insurance Institute for Highway Safety rating for 2018 RAV4, vehicle class Small SUV. For more details on 2018 Top Safety Pick Awards, see https://www.iihs.org/. Applies to RAV4 models when equipped with LED headlights.
The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
Intelligent Clearance Sonar (ICS) is designed to assist drivers in avoiding potential collisions at speeds of 9 mph or less. Certain vehicle and environmental factors, including an object’s shape and composition, may affect the ability of the ICS to detect it. Always look around outside the vehicle and use mirrors to confirm clearance. See Owner’s Manual for additional limitations and details.
Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.